la vila


Client: la vila shopping mall

With the birth of a new shopping center in Mallorca, we were asked to design their brand image and the creation of its logo.

The goal was to find a simple, clean and clear picture, trying to run away from the classic overloaded logos which often crown the malls of our era, but which in turn would bring out and draw the attention to potential visitors. Therefore we chose to use a font family with clear lines and little gimmicky, and it will be the color for the corporate image that would help visualize and act as attractor focus.